/ Campaign Art Direction
/ TVC
/ Outdoor
/ Online & Social
‘Irreplaceable’ reminds workers that taking risks at work not only affects them but can have a lasting impact on their workmates, their families and friends, and their community.
The campaign reinforces the importance of both physical and psychological well-being and encourages workers and employers to then take proactive steps towards preventing harm and harassment in the workplace via the campaign touchpoints.
Coin United acknowledge the First Peoples of Australia, their Elders past, present and emerging.
We pay our respects to the traditional storytellers, designers, artists and owners of the land on which we live and work.